Are you sick of not selling enough of your product to musicians?
Problem - You don’t want to spend a ton of money producing a product that musicians might not buy, but you need to spend enough money to keep prices affordable for musicians. Affordable prices means manufacturing in bulk. Fear of musicians not purchasing leads to massive potential loss. The question is, how do you make sure that people know about and purchase your product?
Video is a powerful weapon to show your product to musicians. Musicians by based on perception of value created. AKA - does this product give me at least X dollars worth of value? If they don’t answer yes then they will never buy. Video helps shape that perception of value.
“Working with Mason fast tracked our in house production. His POV on what must be changed inteligently took into account what we already have and used that as a starting point. The result was tangible in days and we saved time and money in the process. Great job.”
My Beard Somehow Spawned a Tiny Rainbow - Colorized. circa 2019
My name is Mason Bayne, and I specialize in knowing how to make branded content for music and audio manufacturing companies. Im firstly a music composer and secondly a Producer/Editor for video content. What does this mean to you? It means that I know how to sell to musicians.
Read about my philosophy on the intersection of Music and Video editing
I help the music product industry sell products and make more money. This is where I make your life easy. I work with music companies within 3 levels to build their unique tribe.
1). I help you build video podcast and youtube studios.
2.) I teach you how to work the studio so you can churn out content.
3.) I create high end video marketing campaigns so you can change the value perception of your business and sell more products to musicians.
I’ve had the opportunity to work with some incredible brands. The juxtaposition of music and video is my passion. I would love to connect and talk about ways to make your audio product company more money.
Keith Groover invented a brand new instrument called the glide. During the time of the video production, he was the only glide player in the world. I consulted him on ideas of how we could incorporate the glide into a visual form to get people excited about his new instrument. He composed a track that we made into a video. We recorded it in one take and overlaid his voice explaining what was happening. Because we spent a little time on preproduction, we were able to keep costs low on production and post production.
“When I was working on the final design touches for The Glide and thinking about going public, I never seriously considered any other person besides Mason Bayne to help me unveil it to the world. I knew his combination of musical passion, creativity, and love of technology would translate into exactly what I was looking for. He not only helped me realize my idea, he offered me new ones that I didn’t expect, collaborated with me to shape the messaging, the music, and the feel, and went several extra miles to ensure that we were proud of the final product and were able to get it to the eyeballs that needed to see it. In the end I got a video that I’m still very proud of, have recommended him to others, and plan on using him and his team again.”